I have chosen to analyse 5 Seconds of Summer's 'She's kinda hot' music video.
The genre I would associate this music video with is a hybrid genre of 'punk pop'. The band started out with more of a pop/boy band image when they released their first single 'She looks so perfect' in 2014, whereas now their sound has matured along with them, now a year later they have released more of a rockier, punk sound, along with a great video.
The video shows the four boys with their instruments on a float roaming the streets of a quiet neighbourhood singing lyrics such as 'We are the Kings and the Queens of the New Broken Scene' which suggests their new rebellion as a band, showing their transition from pop to punk pop.
The Mis-en-scene shows their style and their genre which they are representing, wearing darker colours and punk brands such as 'Drop Dead Clothing' and other punk band t-shirts showing their alternative look which is influenced by other bands, showing their desire to be different from their old image of being a 'boy band' to their new, mature image.
The scenes on the float show the rebellion and revolution of the New Broken Scene with the contrast of the darkness of the night time and the bright lights on the float which suggests that they're the light for the revolution.
Hodge and Kress (1988) tell us that genres 'control the behaviour of producers of such texts, and the expectations of potential consumers' I don't believe that this applies to this video as this their revolution for their new sound, they have changed their image to get rid of their reputation in the 'pop/boy band' genre which goes against what Hodge and Kress suggest.
Friday, 18 September 2015
Thursday, 23 July 2015
http://www.hypnoticmedialr.weebly.com/
This is our finished 1 minute practice music video, the link to the website we made for it is also above along with the finished video!
Tuesday, 14 July 2015
Wednesday, 8 July 2015
Textual Analysis of a CD cover // TRXYE
The CD cover I have chosen to analyse is Troye Sivan's EP - TRXYE.
The colours chosen for the CD cover, reflect his style and personality. Troye is also a YouTuber and Actor aswell as a singer appearing as young wolverine in X-Men and also as 'Spud' in the trilogy 'Spud; The movies'.
The pink paint stripe over his face was explained by him in an interview. He said he didn't want people to judge his music on his looks, but more on the sound of his voice, so by covering his eyes people wont judge him. This also goes against how we see the 'gender norms' as pink is not seen as a manly colour, but this is his way of showing how he is different and denies the idea of 'gender norms' as an openly gay man.
Also the 'X' in TRXYE stands for 'more to come' so this wont be his only EP or album.His CD cover reflects his music style which is pop, but it also has a relaxing feel to it, so he chose colours that stand out but are simple and reflect his relaxed personality.
Preliminary task // Zella Day - Hypnotic
TEXTUAL ANALYSIS
For our 1 minute practice video, I have teamed up with Rachael to create this video.
We have chosen the song 'Hypnotic' by Zella Day because it is a song we both really like and also I have linked the official music video below, so you can see what elements she uses and how she brought the song to life.
For our idea we have decided to go with a Bohemian/Hippie theme, which is very similar to hers, as we wanted to keep some of the themes within the song, as you can see the song is very alternative and that's how we want to keep it.
We are not going to copy everything completely, as we are choosing different kinds of locations such as a field near a dam, outside of a train station where there is a water feature that lights up at night, an old hall that has become ruins, and a black background.
W have decided on these sets because they are different to what she has got in hers, also she has many animals such as a horse and a snake. We contemplated using animals but decided against it because we didn't want to copy her ideas. The locations we picked are close to home and easy to access.
We start filming on Monday 13th July.
For our 1 minute practice video, I have teamed up with Rachael to create this video.
We have chosen the song 'Hypnotic' by Zella Day because it is a song we both really like and also I have linked the official music video below, so you can see what elements she uses and how she brought the song to life.
For our idea we have decided to go with a Bohemian/Hippie theme, which is very similar to hers, as we wanted to keep some of the themes within the song, as you can see the song is very alternative and that's how we want to keep it.
We are not going to copy everything completely, as we are choosing different kinds of locations such as a field near a dam, outside of a train station where there is a water feature that lights up at night, an old hall that has become ruins, and a black background.
W have decided on these sets because they are different to what she has got in hers, also she has many animals such as a horse and a snake. We contemplated using animals but decided against it because we didn't want to copy her ideas. The locations we picked are close to home and easy to access.
We start filming on Monday 13th July.
Shake it Off // Practice Music Video
Our practice music video was to re-create the music video for 'Happy' by Pharell Williams. But Rachael and I decided that we didn't want to dot hat song, so instead we decided to do 'Shake it Off' by Taylor Swift.
We asked our fellow classmates and teachers to be in the video and just dance and the outcome was really funny.
With our editing skills we cut from shot to shot of people dancing and lip syncing to the words and created a great 1 minute video.
We asked our fellow classmates and teachers to be in the video and just dance and the outcome was really funny.
With our editing skills we cut from shot to shot of people dancing and lip syncing to the words and created a great 1 minute video.
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